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Chinwag Insight: The Psychology of Online Influence
Thursday, May 3, 2012 from 1:30 PM to 6:00 PM (BST)
London, United Kingdom
Personality, Psychometrics, Influence, Aspiration, Intent, Behaviour...join us for a half-day conference that explores psychology online.
What's it All About?
Following on from the successful session during Social Media Week London, Chinwag is excited to announce a half-day conference, The Psychology of Online Influence taking place in central London on 3rd May 2012.
Big data provides ginormous quantities of information about user behaviour, analysing but interpreting this avalanche of information provides plenty of challenges for marketers. This event brings together the worlds of psychology, behavioural economics and statistical analysis to provide actionable insight.
Whilst ROI remains top of the agenda, raw analysis of the numbers only provides a top-line insight. The cream from this proverbial vat of data, is how people behave both individually, as a group and the dynamics of influence within these fluctuating groups.
Building on the debate from the first event, this half-day conference provides a chance to delve into the area in more detail with an exciting line-up of experts from both academic and marketing worlds, bringing together theory and practice with plenty of time to quiz the speakers.
Further event information including speakers, programme are available on the event page:
Interested in reaching an audience of switched-on senior marketers? Contact us to find out more about Sponsorship opportunities at The Psychology of Online Influence.
If you're interested in bringing colleagues to the event, please contact us for special group rates.
Chinwag is the UK's leading community and aggregator for the digital industry, hosting forums, running events, trade missions, including:
Digital Mission - trade missions for UK digital firms looking to expand overseas
Social Media Week - Chinwag is the lead organiser, for Social Media Week London
Chinwag Jobs - the UK's leading recruitment website for digital and new media jobs
For more information, check out:
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